Jaipur, Rajasthan
India's Trusted Jewelry Manufacturer — Private Label & Custom Manufacturing from Jaipur
Private label & custom jewellery manufacturing for global brands. Direct from our workshop in Jaipur’s legendary Johari Bazar — no agents, no middlemen, no compromises.

Woman-Founded
Tanu, Founder — TaRa JuVeL
——- About us
I Left Teaching to Build Something That Mattered
I was a teacher. I loved the classroom but not what it was becoming. So in 2017, I quit — not because I had a perfect plan, but because I grew up watching my father work with gemstones in Jaipur, and somewhere in that memory was something I hadn’t tried yet.
“This is not a compromise between ethics and quality. In Johari Bazar, they have always been the same thing.”
TaRa JuVeL is not a middleman. We are not a sourcing agent. We are manufacturers — hands on, end to end, accountable at every step. We use certified recycled metals. We know who we are, what we make, and every brand that works with us knows exactly where their jewellery comes from. It’s this accountability that has made us a trusted jewelry manufacturer in India for brands who care where their pieces are made.
Tanu, Founder, TaRa JuVeL
—— Who We Are
Founded in the Heart of Jaipur's Jewellery District — Your Trusted Manufacturing Partner in India
TaRa JuVeL is a private label, white label and custom jewellery manufacturer in India, based in Johari Bazar, Jaipur — the heart of one of India’s most renowned jewellery centres.
Founded in 2017, we work with brands and businesses globally, bringing together Jaipur’s rich jewellery-making heritage, skilled craftsmanship and modern production standards to develop and manufacture jewellery made to your specifications.
We are not a middleman. We are not a sourcing agent. We are the manufacturer.
From design development and sampling to production, finishing and quality control, we manage the process hands-on, giving you one accountable manufacturing partner from idea to finished piece.

—— What We Make
Jewellery Built for Your Collection
From everyday fashion jewellery to statement pieces and gemstone-led designs, TaRa JuVeL manufactures jewellery in brass and 925 sterling silver for brands, designers, wholesalers and international buyers.
- Earrings
- Necklaces
- Rings
- Bracelets & Bangles
- Body & Hair accessories
- Gemstone Jewellery
- Bespoke Pieces
Have a design outside these categories? We manufacture to the requirement, not to a fixed catalogue.
















From Approved Design to Finished Production
Our process is built for established brands, designers, retailers and professional buyers with defined product requirements. From design development and sampling to repeat production and dispatch, every stage is documented, reviewed and approved before moving forward.
Share Your Idea
Sketch, mood board, reference image, or description. You don’t need a finished design.
Design & Develop
We create CAD / 3D model. You see exactly what the piece looks like before anything is made.
Sample
We produce a physical sample. Check weight, finish, stone setting, plating.
You Approve
Confirm quantities, packaging, delivery timeline. No surprises before production.
Production
Once approved, your order moves into production — from casting and assembly through setting, polishing and plating.
Lead times vary according to design complexity, quantity and material requirements.
Quality Check
Every piece individually inspected. Plating, stone security, finish, dimensions.
Packed & Shipped
Each order is carefully packed and prepared for dispatch with the required documentation.
——-MATERIALS
Materials Built for Your Collection
From everyday fashion jewellery to premium demi-fine collections, we work with carefully selected metals, stones and finishes to match your product requirements, target price and market.
Versatile & Production-Ready
A reliable base metal for fashion jewellery collections, offering flexibility for intricate designs, statement pieces and larger-volume production.
Best for: Fashion jewellery • Statement collections • Custom designs
Premium Base Metal
925 sterling silver for brands looking to develop higher-value collections with a premium feel and finish.
Best for: Demi-fine jewellery • Premium collections • Export brands
Colour & Character
We work with a wide range of gemstones, semi-precious stones, CZ and other stone options to achieve the desired look, quality and price point.
Best for: Custom designs • Gemstone collections • Private label
Made to Match Your Brand
Choose from gold, silver, rhodium and other available finishes based on your design, durability requirements and target market.
Best for: Custom plating • Brand-specific finishes • Collection development
Most Durable Option
Physical Vapour Deposition — scratch resistant, long-lasting. Increasingly preferred by premium brands for everyday jewellery.
Brass & Silver
All base metals supplied by Legor Group, Italy. ISO 14021 verified recycled metals, lead-free and cadmium-free.
—–GEMSTONES
Jaipur Gemstones. Your Design. Our Craft.
Through our trusted association with Saksham Gems, a Jaipur-based gemstone manufacturer and exporter, we have access to a diverse range of precious and semi-precious gemstones, distinctive cuts, cabochons, beads and carved specimens. Their collection includes ruby, sapphire tourmaline, aquamarine, turquoise, lapis, amethyst, citrine and many other gemstones, available in a variety of shapes, sizes and forms.
This sourcing expertise allows us to work with everything from individual stones for one-of-a-kind pieces to gemstones for custom collections and bespoke commissions — bringing the right gemstone together with TaRa JuVeL’s jewellery design and manufacturing capabilities.

What We Can Source
Precious Gemstones
Ruby, sapphire and other precious stones in a variety of cuts and forms
Semi-Precious Gemstones
Tourmaline, aquamarine, turquoise, lapis, amethyst, citrine, labradorite, chrysoprase and more
Cabochons & Faceted Stones
From classic shapes to unusual and fancy cuts
Beads & Rose Cuts
For distinctive jewellery and collection development
Carved Gemstones & Specimens
Ncluding unusual shapes, figurative carvings and statement pieces
How We Work With Your Stone
Found a gemstone you love on Saksham Gems?
Purchase it directly from Saksham Gems, then have TaRa JuVeL create a one-of-a-kind piece around your chosen stone in silver, gold or brass.
Have a specific gemstone requirement for your design or collection?
Tell us the stone, colour, shape, size, quantity or budget you have in mind. We can coordinate the gemstone sourcing through Saksham Gems and develop the jewellery around your requirements.
Some gemstones are remarkable enough to become the centre of the piece itself.
For select commissions, gemstone specimens sourced through Saksham Gems can be embellished with handcrafted silver, gold or brass elements by TaRa JuVeL, creating distinctive one-of-a-kind objects and collectible pieces.
——-Who We Manufacture For
From Emerging Brands to Global Retailers
Whether you are launching a new jewellery brand, developing your next collection, expanding into new markets or looking for a long-term manufacturing partner, TaRa JuVeL works with businesses that are ready to develop, produce and take their jewellery
to market.
We work best with clients who have a clear product direction, an understanding of their target market and a genuine plan to build or grow their jewellery business.
Emerging Jewellery Brands
For founders who have researched their market, understand their customer and are ready to turn a defined collection or product direction into production.
Jewellery Designers & Creative Studios
For designers with sketches, references, CADs or developed concepts who need an experienced manufacturing partner to refine, develop and produce their designs.
Established Jewellery Brands
For brands developing new collections, expanding existing jewellery lines or looking for a dependable manufacturing partner for ongoing production.
Private Label & White Label Brands
For businesses with a defined collection direction looking to develop jewellery to their own designs, specifications, aesthetic and market requirements.
Multi-Store & Global Retail Brands
For established jewellery and lifestyle brands with multiple outlets, international stores, department-store presence or wider retail networks requiring consistent production across collections and markets.
International Buyers & Importers
For wholesalers, distributors and overseas businesses looking for a reliable Indian manufacturing partner for custom development and production orders.
Boutique & Independent Brands
For growing brands with a clear product direction that need a manufacturing partner to support collection development and scale production as the business grows.
Bespoke & One-of-a-Kind Projects
For unique commissions, unusual designs and gemstone-led pieces requiring individual development, specialised craftsmanship and careful execution.
——-Trust & Compliance
Credentials & Certifications
We are a growing business and we believe in being honest about where we are. Here is where we stand — current, in progress, and planned.
GJEPC Member
Gem & Jewellery Export Promotion Council, Ministry of Commerce & Industry, Government of India
DGFT, Government of India · IEC: AJIPK1380J
Manufacturing Enterprise · UDYAM-RJ-17-0251402
Jewellers Association Jaipur
Member in good standing
ISO 14021 — Recycled Content
Verified by Bureau Veritas via Legor Group. Covers all brass and silver alloys used in production.
RJC — Responsible Jewellery Council
The global standard for ethical, social and environmental practices. Application actively in progress.
SMETA — Sedex Ethical Trade Audit
Globally recognised audit covering labour, health & safety, and business ethics.
We update this section as new certifications are acquired. If you require specific compliance documentation before partnering with us, please get in touch — we will tell you exactly where we stand.
—–Client Trust
Brands Across the USA & Europe Trust TaRa JuVeL
From independent boutiques launching their first collection to established brands scaling production. Your designs and identity stay fully confidential unless you choose otherwise.
The Difference Is in What Happens Between the Steps.
Good jewellery manufacturing is not simply about following a process. It is about the decisions made along the way — choosing the right approach, recognising what needs attention, communicating clearly and working together to achieve the intended result.
Jaipur Knowledge, Not Just a Jaipur Address
Being based in Johari Bazar gives us more than a location in Jaipur. We work within a long-established jewellery ecosystem of artisans, specialists and sourcing networks, giving us access to skills and resources that can make a difference when a design requires something beyond the standard manufacturing route.
We Understand the Jewellery Behind the Design
A design can look right on screen and still behave differently when it becomes a physical piece. Weight, proportions, construction, stone placement, joints, wearability and finishing all influence the final result. We look at the piece as jewellery first, and manufacturing second.
The Right Approach for the Right Piece
Not every design should be manufactured in exactly the same way. Materials, construction, gemstones and finishing can change the best production approach. We assess the requirements of each piece and work with the appropriate specialists and processes within our manufacturing network.
We Think Beyond the First Order
A successful sample is only the beginning. For brands and wholesalers, the real value comes from being able to reproduce an approved design consistently over time. We work with repeatability, specification and continuity in mind—not just the first production run.
Your Designs Stay Yours
We understand that a jewellery collection represents significant creative and commercial investment. Client designs, specifications and business information are treated with discretion, and we do not use client work or identities for our own marketing without permission.
We Take Responsibility for the Outcome
Manufacturing rarely goes exactly as planned. When something needs refinement, we bring it to the client's attention, discuss the available options and work together to reach a mutually agreed decision before proceeding. The objective is not simply to complete an order, but to deliver the piece to the agreed specification.
Built on Relationships, Not Transactions
We are not trying to be the largest manufacturer for everyone. We aim to build long-term manufacturing relationships with brands, designers, wholesalers and international buyers who value clear communication, consistency and mutual understanding.
Made in Jaipur. Built on Experience.
TaRa JuVeL brings together Jaipur’s jewellery ecosystem, manufacturing knowledge and a direct approach to client relationships—creating a partnership built around more thansimply getting an order out the door.
One final recommendation
I would not add icons, trophies, locks, stars or numerical claims to this section. Let the typography and photography do the work.
This section should feel almost like a statement of your manufacturing philosophy. That’s what will make it feel more mature than the original version and differentiate TaRa JuVeL from manufacturers whose websites all say the same things: quality, competitive pricing, low MOQ, fast delivery.
—–GEMSTONES
Jaipur Gemstones. Your Design. Our Craft.
Through our trusted association with Saksham Gems, a Jaipur-based gemstone manufacturer and exporter, we have access to a diverse range of precious and semi-precious gemstones, distinctive cuts, cabochons, beads and carved specimens. Their collection includes ruby, sapphire tourmaline, aquamarine, turquoise, lapis, amethyst, citrine and many other gemstones, available in a variety of shapes, sizes and forms.
This sourcing expertise allows us to work with everything from individual stones for one-of-a-kind pieces to gemstones for custom collections and bespoke commissions — bringing the right gemstone together with TaRa JuVeL’s jewellery design and manufacturing capabilities.

Our Gemstone Range
- Precious stones — ruby and sapphire from Indian and African mines, including untreated natural stones in any size and shape
- Semi-precious stones — turquoise, onyx, moonstone, labradorite, malachite, tourmaline, topaz, aquamarine and more
- Cubic Zirconia — precision cut, for collections requiring consistent brilliance at scale
- Pearls — natural and cultured
Our Capabilities
- Calibrated sizes — consistent, uniform stones cut to precise measurements for bulk production
- Custom shapes — stones cut entirely to your design brief, not standard catalogue shapes
- Hand carved gemstones — a Jaipur speciality; intricate carvings that give your collection a signature that cannot be replicated elsewhere
- Cabochons, faceted cuts, beads and rose cuts — across the full range of cutting styles
—-Our Collection
Before You Browse — How This Works
Every design you see in this collection is made to order. Nothing sits in a warehouse. Every piece is crafted fresh for your brand, to your specification, when you order it.
Base Designs — Your Brand on Them
Any design in this collection can carry your logo, your brand name or your custom packaging. What leaves our workshop looks like it came from your brand — not ours. That is the point.
Designs are available to multiple clients
Our collection is a shared catalogue. The same base design may be ordered by more than one brand — each with their own logo, finish, plating choice or gemstone variation. If you need a design that is exclusively yours, we offer custom design development from your own brief.
Everything Is Customisable
Plating colour, metal, gemstone type, size, finish — almost every element of every design can be adjusted to fit your collection. Tell us what you need and we will tell you what is possible.
Minimum Order: 10 Pieces
No need to commit to large quantities. Test a style, build a capsule, or scale a full collection.
—-Production Facts
The Capacity of a Factory. The Attention of an Atelier.
2,500+ Pieces / Month
Our current production capacity, depending on design complexity, product mix and finishing requirements.
End-to-End Production
Wax Injection → Casting → Filing & Assembly → Setting → Polishing → Plating → QC → Packing
Brass & 925 Sterling Silver
Our primary metals for fashion, contemporary and premium jewellery collections.
Custom Development
From your sketch, reference, CAD or design brief to sampling and production.
Gemstone Sourcing
Access to natural gemstones, custom cuts, cabochons, beads and carved specimens through our Jaipur gemstone network.
Quality Control
Quality checks throughout production, followed by final inspection before packing and dispatch.
B2B Manufacturing
Supporting private label, white label, custom collections, repeat production and international buyers.
Production capacity varies according to design complexity, gemstone requirements, stone setting, quantity and product mix.
—-Global Reach
Manufactured in Jaipur. Built for the World.
We manufacture for brands internationally and understand the compliance, packaging and documentation requirements of global retail.
🇳🇱 Netherlands
🇺🇸 United States
🇦🇺 Australia
Our Certification Journey
We believe in showing our progress openly — not just the destination. Our metal supply chain is already ISO 14021 verified through Legor Group. Full independent certification is the next step, and we are on it.
ISO 14021 Verified — Legor Group
Certified recycled metals. Lead-free and cadmium-free supply chain verified by Bureau Veritas.
EU REACH Compliant Plating
All plating is nickel-free and lead-free — cleared for EU retail including UK, Netherlands and Germany.
RJC Membership — In Progress
Actively working toward Responsible Jewellery Council certification.
SMETA Audit — In Progress
Working toward full SMETA ethical trade audit certification.
From Approved Design to Finished Production
Our process is built for established brands, designers, retailers and professional buyers with defined product requirements. From design development and sampling to repeat production and dispatch, every stage is documented, reviewed and approved before moving forward.
Share Your Idea
Sketch, mood board, reference image, or description. You don’t need a finished design.
Design & Develop
We create CAD / 3D model. You see exactly what the piece looks like before anything is made.
Sample
We produce a physical sample. Check weight, finish, stone setting, plating.
You Approve
Confirm quantities, packaging, delivery timeline. No surprises before production.
Production
Once approved, your order moves into production — from casting and assembly through setting, polishing and plating.
Lead times vary according to design complexity, quantity and material requirements.
Quality Check
Every piece individually inspected. Plating, stone security, finish, dimensions.
Packed & Shipped
Each order is carefully packed and prepared for dispatch with the required documentation.
There Are Hundreds of Manufacturers in Jaipur.
Here is why the brands that find us stay with us.
Manufacturers, Not Middlemen
You deal directly with our workshop, our artisans and our founder. No agents, no markup, no miscommunication.
Low MOQ — Real Flexibility
We start from 5 pieces per design. Test a style, launch a capsule, or sample a new material.
Ethical by Documentation
Legor Group certified recycled metals. Bureau Veritas verified ISO 14021 and EU REACH compliant.
Jaipur Is Our Advantage
Jewellery has been made here for generations. That depth of local knowledge cannot be replicated.
Woman-Founded. Accountable.
Founder-led conversations, faster decisions and someone who genuinely cares about your brand.
Your Designs Are Protected
Every client relationship begins with confidentiality. We work under NDA and protect your identity.
Built for Global Retail
We ship globally with full export documentation and EU compliant jewellery manufacturing.
Quality at Scale
Every piece is individually checked before shipping with precision and atelier-level attention.
Full Plating Range
Gold Flash, Gold Micron, PVD and Vermeil — all nickel-free and cleared for European retail.
We Ship To
🇬🇧United Kingdom
🇳🇱Netherlands
🇺🇸United States
🇦🇺Australia
Contact Us
Mobile
Working hours
10.00am - 06.00pm
Monday - Friday (on appointment)
Address
2788,Third Floor, Chori Bardar Ka Bagh, Ghee Walon Ka Rasta, Johari Bazar, Jaipur-302003, Rajasthan, India.
Schedule An Appointment
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Read MoreFrequently Asked Questions
Can’t find your answer here? Get in touch directly — we reply within 24 hours on working days.
Q1: Is TaRa JuVeL a jewelry manufacturer in India or just a sourcing agent?
TaRa JuVeL is a genuine jewelry manufacturer in India, not a middleman or sourcing agent. We handle every stage in-house — from CAD design and casting to hand setting and polishing — at our facility in Johari Bazar, Jaipur. When you work with us, you know exactly where and how your jewelry is made.
Q2: Do you work as a custom jewelry manufacturer for brands with their own designs?
Yes, we work as a custom jewelry manufacturer for brands that bring their own sketches, reference images, or concept briefs. Our in-house CAD and 3D design team turns your vision into production-ready pieces, with full control over shapes, sizes, and finishes.
Q3: What is a private label jewelry manufacturer, and does TaRa JuVeL offer this service?
A private label jewelry manufacturer produces pieces that you sell entirely under your own brand name, with no mention of the manufacturer. TaRa JuVeL is a private label and white label jewelry manufacturer — we handle production end-to-end while your brand stays front and center.
Q4: Does TaRa JuVeL ship internationally as an Indian jewelry exporter?
Yes, TaRa JuVeL operates as an Indian jewelry exporter, shipping to brands globally. All our metals are ISO 14021 verified, lead-free, and EU REACH compliant, which makes international export straightforward for markets with strict material standards.
Q5: Can TaRa JuVeL work as an OEM jewelry manufacturer for existing product lines?
Yes. As an OEM jewelry manufacturer, we replicate or scale existing product lines to your exact specifications — matching finish, gemstone quality, and sizing consistently across bulk orders, so every piece meets the same standard.
Q6: What makes TaRa JuVeL a trusted gemstone jewelry manufacturer in India?
Our direct access to Jaipur’s gemstone cutting and polishing network — including our trusted partnership with Saksham Gems — makes us a reliable gemstone jewelry manufacturer in India. Every stone is hand cut and hand polished before it reaches production.
Q7: Is TaRa JuVeL a silver jewelry supplier in India as well?
Yes, alongside gold and brass, TaRa JuVeL also works as a silver jewelry supplier in India, offering rhodium-plated finishes for a high-shine, tarnish-resistant look suited to silver and white-gold aesthetic collections.
Q8: Do you manufacture brass jewelry as well as precious metal pieces?
Yes, TaRa JuVeL is an experienced brass jewelry manufacturer, supplying certified recycled brass sourced through Legor Group, Italy — ideal for fashion-led collections that need durability at accessible price points.
Q9: Can TaRa JuVeL support fast-moving fashion jewelry collections?
Absolutely — as a fashion jewelry manufacturer, we offer gold flash and gold micron plating options built for trend-led, fast-turnaround collections, without compromising on nickel-free and lead-free compliance standards.








